Today, the aim was to understand what Content Marketing is, in principle, and why this Marketing strategy is a real Alternative to traditional advertising. It was also a matter of what can start Startups with Content Marketing and why businesses benefit from in the long term.
Which channels and what content there is, I tore just short. These topics would be beyond the scope of this introduction. Since it is something that is very important for the practice, I will treat these things in a separate Blog post in detail. If you don’t want to miss it, join easy!